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Bringing you a mix of Handmade Pieces, Reversible Swimwear and Reworked Vintage, LOONIGANS aims to create a rebellion!! A generation that is free to express themselves through fashion in a wild, sparkly and carefree way! To remind one another that we should not be afraid of being who we are or what we want to be in a media obsessed world caught up with being and acting like someone else.
Softies at heart we aim to trade ETHICALLY with all pieces being handmade in London and all scraps recycled into non profit items where possible. We wish to give back to the world through CHARITY projects, inspiring our followers to work together and help make the planet we call home just that bit more sparkly & crazy beautiful!